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A design, print & web blog to help, inform & inspire
Everything you need to know about NCRs
What is an NCR? NCR stands for No Carbon Required. An NCR is a more recent, and much cleaner version of the old carbon copy
Incorporating local identity into graphic design
Local identity, locality: The French have a word for it – Terroir – which means “of the land”, and it is often used when describing
Top tips for successful flyers
1. Carefully write your copy – flyer copy Don’t forget to include suitable contact details and your web address! 2. Re-read your copy Get someone else
How to Design a Brochure in 10 steps
1. Plan 2. Hire a professional 3. Know your branding 4. Use quality images 5. What’s the aim of the brochure and who will it
Print finishes – What options are there?
In the past, printed marketing materials were, more or less, the most common way of promoting your business at a distance. However, with the explosion
How to choose the right colours for your logo
At the start of setting up a business it’s easy to get carried away with the creative side of the venture such as the business
Tips for producing a presentation folder
The presentation folder can be a much sought after and even hallowed item within any business marketing armoury. Often, we are approached by business start-ups
What should I put on my business card?
A little bit of history While the business card is perhaps now rather overshadowed by other more colourful or digital marketing media, it is, in
Is the printed catalogue a thing of the past?
In July 2020 after 47 years, kings of the catalogue, Argos, decided to do away with their printed catalogue, following a pattern seen with other
Why hire a designer to create your roller banner?
A roller banner can be a valuable promotional tool for a business. It is therefore important that the design is professional and works for your
Tokyo 2020 and Logo Design Success Tips
Sports enthusiasts or not, most people are likely to have seen at least some footage of the Olympic Games at some point in their lives.
Why pay a professional to design your flyer?
What is a flyer? One of the oldest and most traditional forms of marketing a business is a flyer. A flyer, which can also be
How to Create a Successful Website
How to get quality hits and keep visitors! Visitors to your website can come from lots of different sources such as a Google search or
Tips for an effective research poster design
For academics, producing a research poster often marks the end of a long period of work, and presents an opportunity to generate interest in their research and
50 Ways to Boost Your Business
Here are 50 marketing ideas to help you gain more customers and grow your business. Write a blog! Ensure the blog posts are full
Planning a catalogue design
Catalogues were an important part of the shopping experience in the 70s, 80s and 90s. These days, most retailers have swapped their “big books” for
Tips for businesses during lockdown
The Coronavirus has brought a lot of challenges for businesses around the world. These challenges in many cases will have resulted in business owners having
Brochure design – how to get started
I’d like you to design my brochure – what do you need from me? Using professional brochure design services will obviously reduce your amount of
Top tips for a successful roller banner
What are roller banners? Roller banners can also be known as pop-up banners, banner stands, penguin stands, pop-up displays or portable exhibition graphics. Usually they
How to run a successful Leaflet Campaign
Leaflet and Flyer Distribution Type in Leaflet or Flyer distribution into Google and you’ll find a good selection of listings promoting distribution services. Before diving
How to Create an Effective Annual Report Design
When it comes to designing anything associated with a business or organisation, there are lots of things to consider to ensure the success of the
Help choosing the right paper when printing
You could be forgiven for thinking that once your design has been signed off, that is the end of the process. But for those who
A guide to printing terminology
After many hours work you’re finally happy that your design masterpiece is good enough to set in stone, or in paper at least. You’ve searched
Logo design – what, why and how?
When starting up in business there are many different things to consider, a logo being one of them. So why do you need a logo?
How to write a logo design brief
The starting point Whether you choose to hire a professional logo designer or create your own logo, writing a logo design brief is essential. There are so
How to Design a Website – From Start to Finish
Plan your website! As with most aspects of design, the planning at the start of creating a website is essential. Spending time thinking about what
Colours and website design
Where to start with my website colours? According to several sources, around half of the people visiting a website don’t come back because of the
Best software to use when designing a brochure?
Five popular brochure design packages When it comes to designing a brochure there are a number of different software packages available. It’s easy to use
How to design a brochure
Plan & research before you start your brochure The first stage of designing a brochure is to plan & research! This first step is so